Not everyone needs the same filters To understand how filters work, there are several types of filters that need to be considered. Let's start with the music. For example, here are some of the filters that the average Rhapsody user looking for new music might encounter. The start page has a choice

Before and after filters The world is filled with a wide variety of filters. In the scarce space-constrained markets, screens and supply channels that we have lived with for most of the last century, entire industries have sprung up whose task was to find and promote quality

How to bypass anti-spam filters The first task is to make sure that letters reach subscribers: they are not identified as spam and do not fall into the category of "junk mail" (letters to which users are subscribed, but do not read). To bypass spam filters, earlier

1.1 Tab "General" On the "General" tab in the new Metric, you should pay attention to the following parameters: - Counter name. Specify the site name so as not to get confused if you have several counters. - Site domain. Be sure to include the full website address. - Notice

1.2 Tab “Counter Code” On the “Counter Code” tab, make the following settings: - Check the box next to “Webvisor, Scrolling Map, Form Analytics”. These options will allow you to receive important information about visits in the future: for example, the webvisor will allow you to view

If you have your own website and you use Yandex.Metrica to collect its statistical data, a natural question arises: “How can you remove your visits and clicks from the statistics figures so that they are not counted by the counter?”. In principle, this is a reasonable task that will allow you to clear the statistics of your web project from your own transfers and visits.

Yandex.Metrica statistics, in which your personal actions (as the owner of the site and the most frequent visitor) are removed, will be more objective and not biased. And this is especially important when setting the Goals for certain actions, events, transitions. Indeed, because of your own visits and clicks, all these calculations may lose their objectivity and will not show the real state of affairs on the site.

In general, it is better to sort, remove your visits for every webmaster working with the Yandex Metrica system, especially since this is done quite simply! Just a few clicks in the Metrica settings and your statistics will become much cleaner and clearer. Well, let's start!

How to remove your visits from Yandex.Metrica statistics: step by step instructions

Step # 1

Step # 2

Note: in the screenshots, we will immediately show the new Metric, which from June 22 will be the official version of this service.

Step # 3

In the section for editing the site counter, you need to find the "Filters" menu item and go to it.

Step # 4

The last step is to set the "prohibiting" checkbox next to the "Ignore my visits" option. We put a check mark and be sure to confirm our actions with the "SAVE" button to remember the entered settings.

Ignore my visits (visits):

In this case, you do not need to change the code of the counter () Metrica or the code of the informer. The settings automatically take effect after they are installed and saved by the webmaster.

By the way, after you have removed your visits from Yandex.Metrica statistics, you can check this and take a walk through the pages and sections of your web resource. Ideally, your actions will be ignored by the statistics collection counter. True, this will be the case as long as you are logged in to the Yandex system, while you visit the site from your main (not someone else's) computer.

If you decide to look at the pages of your project using a mobile phone or tablet, where authorization in Yandex has not been completed, your visits will already be recorded as unique. Consider this when collecting statistics and filter out all the junk information.

Finally - by tradition - an interesting video about working with the Yandex.Metrica system.

For the most complete assessment of the impact of your site, you need to get the most accurate analytical results possible. Let's take conversion as an example.

Let's say a hundred users come to you every day, which you will learn about using the metric data. There are three thousand users per month. Of these, 450 people ordered the goods. We calculate the conversion by dividing the users who performed the targeted action by the total number of visitors and multiply by 100%. That is, 450: 3000 * 100%, it turns out 15%. However, you are also among the total number of visitors, because you also visit the site to check its performance. Therefore, the numbers that you calculated earlier will not be absolutely correct.

That is, in order to correctly calculate the conversion, you need to subtract the visits that you and your employees make, that is, not the target audience. Let's say there are 400 such visits in total. Then we count: 450 / (3000-400) * 100% \u003d 17%. That is, we cut off non-targeted visits and received a real conversion.

In order to exclude your own visits, you can cut them off from the general data. There is a special feature for this. Let's dwell on this functionality in more detail.

We cut off unnecessary visits to Yandex. Metrics

First you need to log in and go to the main page of the counter we need. Click "Settings".

Now go to the "Filters" section.

Your visits will not be displayed, you just need to check the box next to "Ignore my visits". Click the "Save" button for the changes to take effect.

The operation associated with the exclusion of your visits is tied to cookies stored in the service's memory. Now Yandex. The metric will not count you as a new user. However, if you clear your cookies, your new visit will be treated as a new user visit.

We figured out our own visits, now let's talk about other features of the "Filters" that take into account the initial data.

Using the specified functionality, you can filter the following data:

Visitor's IP address. It is relevant if the site is visited not only by you, but also by your employees. You need to know the IP of their computers or the router that distributes to the department or office. Click "Add filter" and in the fields that open, specify:

Traffic type - Exclude traffic;

Field - IP-address;

Condition - Contains;

Equals or Starts with (depends on the number of addresses and the most optimal criterion for adding);

The value is the IP address itself or a chain of them. Set this value and click Save. Below is an illustrative example.

The filter can be removed by simply clicking on the cross.

Page URL. With its help, it is possible to filter those page addresses of sites where analytics is not needed. Let's say you don't need data from a transition from a certain external source, since these transitions are rare, traffic from them is not targeted. Here you need to pay attention to the Conditions field, which contains a number of sub-items: "Contains", "Starts with ...", "Equal", "Site only and other domains.

If the first points do not raise questions, then the last one needs to be dealt with. After the specified value is set, only those visits to the web resource and its domains that were specified during editing in the "General" tab will be included in the report. Below is a visual example.

Page title. Using this filter, you can make sure that some analytic data is not displayed, for example, some pages, page groups with a specific title. Installing this is similar to the case that we considered earlier. Let's set all the parameters and don't forget to click Save.

Disabling filters without removing

Everything is simple here - just use the checkboxes that are placed opposite the filters that will not be used.

Let's summarize: filters created for Yandex Metrica make it possible to exclude your own visits, as well as not show sources and data that are not of great importance, so you can focus on the target data.

Now let's talk about bots and how to cut them off.

We cut off bots in Yandex. Metrica

You can view the Robots report by following the following transition: Reports - Standard reports - Monitoring - Robots.

There is one more way - use the search.

How to cut off search bots in the displayed data? Go to the "Filters" section. Earlier it was said how to enter there.

The last point at the bottom of the page deserves special attention. It is called Robot Filtering and contains three sub-items:

Take into account visits of all robots - in all reports that you receive, the visits of bots will be marked;

Filter robots according to strict rules - selection according to specified templates for an IP address or a group of addresses, or User-Agent. If the filter is enabled, there will be no “false” responses, and only a small part of the robots that are indexing will be shown.

Filter robots only by strict rules and behavior - allows you to find most search engine bots and show them in reports. Relevant if there was a sharp spike in traffic that made you suspicious.

Speaking about the Filters section, I would like to go over the Operations item. Why is this option needed?

First, it is needed to create strict / regular rules that can be used to modify the URLs of the pages that are displayed in the reports. Rules are added and installed in the same way as adding filters. There are several operations, each with its own function.

Cut parameter - removes part of the page address. It is useful when several pages have the same address, similar content and they need to be combined so that the report shows one page, not two.

Cut all parameters- there is nothing to explain;

Replace the https protocol with http- using this rule, in the displayed report, the pages of the secret protocol are connected with the normal one and are shown as a single parameter;

Change domain- replaces the domain in reports (page addresses);

Convert to lowercase - alphabetic characters in the URL are spelled lowercase, excluding capital letters.

Operations are highly flexible, allowing you to customize and optimize these metrics according to your goals.

Consider the following when setting up Filters and Actions:

⦁ You can create no more than 60 Rules: 30 for filters and 30 for operations;

⦁ Changes to settings take effect only from the moment you add and save options. The old data will not change and will be displayed as before.

Final word

So, we see again that Yandex Metrica is a cool service that has great potential and huge capabilities. The system of filters and setting the rules makes it possible to adjust analytics to suit your goals, choosing only what is needed to monitor and calculate the information you need.

I think that each site has one or more statistics services. Our site is no exception, and they are also present on it. After the traffic on the site increased, in parallel with it, the percentage of refusals also increased.

For a long time, I observed this picture:

Agree, the spectacle is so-so. At first, I did not attach much importance to this. But after a while the picture repeated itself, and I began to figure out what was the matter. Using the "Webvisor" function, I analyzed the activity on my site and noticed a strange thing:

Almost a hundred simultaneous visits from different IP addresses, with zero site browsing time. Here you can immediately guess that these are clearly not people, but bots that spoil the overall picture of statistics. And the task was to filter out such traffic as much as possible.

What have I done?

1. First, I went to and in the "Filters" section set the following parameters:

1.1 Checked the box " Ignore my visits».

1.2 Chose a filter with parameters:

Filter type - Leave only traffic;
Field - page URL;
Condition - site and additional addresses.

1.3 I switched the filtering of robots to "Filter robots by strict rules and by behavior".

1.4 Saved all settings.

2. Updated the counter code on the site.

One day later, I saw another picture:

That is, thanks to the standard counter settings, I was able to filter out unwanted traffic (excluding bots) and reduced the bounce rate from 92.1 to 25.4. And a day later, the bounce rate hovered around 10.