In retail, there is a demand for new smartphones. Sales of the Galaxy S8 in Russia are twice as high as that of the previous flagship Samsung. Strong as Stallone's bicep. But not forever like Jackie Chan's career

Sales of the new flagships Samsung S8 and S8 + began in Russia on Friday 28 April. During the first weekend in Russia, twice as many smartphones of this model were sold than the previous flagship Samsung Galaxy S7 in the spring of 2016, according to an employee of a Samsung partner company. Following the first weekend samsung sales Galaxy S8 is 2.1 times higher than the results of Galaxy S7 for the same period, the head told Vedomosti Samsung Mobile in Russia Arkady Graf. These results are tied to device capabilities: screen, design, and performance metrics all add up to engaging users, he said.

On April 28, 29 and 30, about 15,000 Galaxy S8 / S8 + were sold in retail, which is really about twice as much as the Galaxy S7 in the first weekend in 2016, according to a leading analyst at Mobile Research Group Eldar Murtazin. This data does not take into account sales for prepaid pre-orders (in 2017, Samsung first offered such an option in Russia), he notes. According to Murtazin, pre-order sales totaled about 17,000 more devices.

Galaxy Sales S8 for the first weekend after the start at " M Video "Were three times higher in comparison with the Galaxy S7, says the representative" M Video Valeria Andreeva. In M.video, sales of flagships are traditionally high, and installment purchases are popular, she says. In the network of Samsung mono-brand stores included in Inventive Retail Group During the first weekend, 2.5 times more S8s were sold than S7 last year at the start of sales, said the group's representative Lyudmila Semushina.

Galaxy S8 sales in VimpelCom retail are going well: the operator has already sold most of the first batch shipped to it, there is a shortage of certain specifications of the new model, says Anna Aibasheva, a VimpelCom spokeswoman.

According to Andreeva, sales of the S8 are 15-20% higher than the S8 + (it has a larger display diagonal). Usually the gap between models with different screen sizes is much higher, she says. In shops Inventive Retail Group S8 and S8 + were sold approximately equally, says Semushina.

In addition to the fact that Samsung has released a successful model, the high demand for the Galaxy S8 is also explained by the lifting of the boycott that cellular retailers announced to Samsung in mid-2015, Murtazin said.

Samsung smartphones disappeared from the salons of Euroset, Svyaznoy, Megafon and VimpelCom during the price war that began in the spring of 2015. MTS , whose sim cards were no longer sold at Svyaznoy, began selling smartphones, including Samsung, at prices close to the cost price in order to attract visitors and stimulate them to connect to mobile internet MTS. In response, in the summer of 2015, two retailers and two operators stopped selling Samsung. The president of Euroset, Alexander Malis, explained that Samsung supplies a lot of scrap, and a person close to the South Korean manufacturer - the desire of retailers to get more favorable terms from the supplier. Samsung was the first to resume sales " VimpelCom "- in August 2016. In February 2017, Samsung returned to Svyaznoy," Euroset "And" Megaphone ».

It so happened that samsung I have always set incredibly high price tags on my smartphones in Russia, which are much higher than those in the USA, South Korea, China and many other regions of the world. All this led to a significant decrease in the popularity of the brand in the Russian territory, in connection with which the official online store decided to arrange a special temporary promotion, which allows you to buy last year's flagship Samsung Galaxy S8 for 2,000 rubles, that is, much cheaper than its original cost.

At the start of sales in Russia, it was possible to buy a Samsung Galaxy S8 in the basic version with 64 GB of permanent memory for 54,990 rubles. Until recently, this device was sold in the official store of the brand on Russian territory for 46,990 rubles, but everything has changed for the better, because now everyone can become its owners for only 2,000 rubles. We are talking about a modern new phone, which is sold together with an official manufacturer's warranty on the territory of the Russian Federation.

This mobile device Equipped with a 5.8-inch Super AMOLED screen with a resolution of 2960 by 1440 pixels (QHD +), an eight-core Exynos 8895 processor with clock frequency 2.3 GHz, Mali-G71 MP20 graphics, 4 GB of RAM and 64 GB of permanent flash memory, a card slot microSD memory up to 512 GB inclusive, 12 Mp main and 8 Mp front cameras, uSB connectors Type-C and 3.5mm headphone jacks as well rechargeable battery 3000mAh capacity with support function fast charging Fast Charge.

The dimensions of the phone's body are 148.9 x 68.1 x 8 mm, while it weighs 155 grams. The telephone is supplied with nFC modules, Wi-Fi 802.11ac, Bluetooth 5.0 LE and 4G VoLTE. The case is protected against water according to the IP68 standard, which is also a big plus. The essence of a special promotion that allows you to buy a Samsung Galaxy S8 for 2,000 rubles in an official store is that customers are offered an incredibly profitable installment plan for a period of two years.

Within its framework, it is not required to make a first payment, and there will be no overpayment following the payment of the entire cost of the smartphone. It is only necessary to make monthly payments of 2,000 rubles every month for 24 months (2 years), and any person living in Russia and receiving at least some money for his work or study can afford to do such. You can take advantage of the special offer until November 30, 2018 inclusive.

Earlier it was found out that the flagship samsung phone Galaxy S10 including a huge battery.

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South Korean company assessed the dynamics of sales samsung smartphone Galaxy S8. The volume of devices sold on the first weekend is more than double the sales of a smartphone previous generation Galaxy S7. Retail chains confirm the demand for this device.

The number of Galaxy S8 sold over the past weekend (from 28 to 30 April) is 2.1 times higher than the sales of S7, Samsung Electronics told Kommersant. The company does not disclose the number of devices sold.

Smartphones Samsung Galaxy S8 and S8 + have been sold in Russia since last Friday at a price of 55 thousand rubles. and 60 thousand rubles. respectively. It was possible to pre-order a smartphone with one hundred percent payment from March 29. “The demand is good. I think it sells better than the Galaxy S6. Maybe even twice. The dynamics are similar with the release of the iPhone 7, "said the president of Euroset, Alexander Malis. He could not compare the number of Galaxy S7 and S8 sold, because at the time of the Galaxy S7 implementation on March 18, 2016 Euroset did not sell mobile equipment Samsung due to a conflict with the manufacturer. The general director of Inventive Retail Group (among the assets managed by the re: Store chain) Tikhon Smykov says that Galaxy S8 sales are growing, also having difficulty comparing them with the sales dynamics of S7, since they have “different sales horizons”. “We have collected quite a lot of prepayments. People were ready to make a full prepayment without looking at their smartphone. We see great excitement, ”said Mr. Smykov.

Buyers prepaid for about 30 thousand devices, and taking into account sales in the first weekend in Russia, more than 40 thousand S8 and S8 + smartphones can be sold, estimates Alexander Malis. Leading analyst of Mobile Research Group Eldar Murtazin believes that 17 thousand smartphones were sold on pre-orders before the weekend, of which 55% are S8 +. From April 28 to April 30, another 15 thousand devices were sold, and in retail chains the ratio by model was equal, he continues. “If you look at these three days, the sales are twice as high as S7,” the expert confirms. At the same time, the price of the S8 is about 5 thousand higher than the cost of the S7, he notes.

Earlier it was reported that the volume of pre-orders for the Galaxy S8 was higher than many analysts expected. As Reuters reported, this indicated that consumers did not appear to be embarrassed by the premium issue. Galaxy Note 7 last year. Galaxy Note 7 was announced in August 2016, the company managed to sell 2.5 million devices, but after it became known about cases of overheating and fire of these smartphones, Samsung was forced to withdraw them. In February 2017, the South Korean government confirmed that battery defects (in particular, poor insulation), as well as problems with software, were the cause of the smartphone's fire. The position of the country's authorities coincided with the conclusions of the company itself. Fire messages galaxy smartphones Note 7 does not frighten Galaxy S8 buyers in Russia, Eldar Murtazin said. "The situation with the Note 7 did not affect the sales history of the S8 in any way," the expert is sure.

According to a survey by TNS and Ipsos, the global review Note 7 worsened the perception of the Samsung Electronics brand in those countries where the official sales of the Galaxy Note 7 began - in the USA, Canada, Mexico and Australia. And in Russia, brand awareness has grown, and the number of respondents who are proud of owning its devices has also increased, as follows from the conclusions of TNS and Ipsos.